Doja Cat has teamed up with BMW for a new campaign that involves a unique cover for the automaker’s electric iX Sports Activity Vehicle. Doja Cat is one of the artists bringing their individual archives to Indio this month for the return of Coachella.

BMW has hired Doja and other creatives for a comprehensive campaign honoring the i4 Gran Coupe and iX Sports Activity Vehicle models as the official vehicle partner of the event. On the wrap, The Planet Her artist worked with renowned photographer David LaChapelle and frequent collaborator Brett Alan Nelson.

Doja indicated in a statement what fans can anticipate from her Coachella performances.

Doja, who will accompany The Weeknd on a stadium tour later this year, said, “The Coachella performance I’m currently preparing encapsulates everything I’ve done since day one.” “I never enjoy doing the same thing repeatedly. I wish to embrace this rather than avoid it. BMW is an iconic brand, and it is a privilege to work for them. Be on the watch for Doja-inspired rides at Coachella.”

Get a closer glimpse at Doja with this custom wrap commemorating Coachella. Tremaine Emory (who was recently named Supreme’s new creative director), Evan Mock, Nyjah Huston, Dixie D’Amelio, Victor Cruz, and others are also contributing to the Road to Coachella campaign.